Local SEO
Citations, GBP cleanup, and local link placements for businesses competing on a map, not just a SERP.
Visibility where local customers search.
Local SEO at ZeroNovax covers the signals that drive map pack and local pack results: accurate Google Business Profile data, consistent citations, and relevant local links. We clean up the foundation first, then build local authority with placements that make sense for the market you serve.
Why local SEO matters.
Map pack visibility
Stronger presence in Google’s local and map results.
Clean GBP
Categories, services, hours, and posts aligned to how people search.
Consistent citations
NAP accuracy across key directories without low-quality spam.
Local links
Editorial and community placements that support local relevance.
Multi-location support
Processes that scale for brands with more than one location.
Pairs with national SEO
Local and broader link building can run together.
How we improve local visibility.
GBP & citation audit
Profile health, NAP consistency, and competitor local signals.
Cleanup & optimisation
Categories, services, descriptions, and primary citations.
Local link outreach
Relevant local and niche placements that support the market.
Tracking
Local rank and placement reporting for the locations that matter.
What’s included.
Google Business Profile audit
Categories, attributes, photos, and post opportunities.
Citation cleanup
Core directories corrected for name, address, and phone.
Local link building
Editorial and community sites relevant to your area.
On-page local signals
Location pages and schema recommendations.
Review strategy notes
Guidance on generating and responding to reviews.
Local rank tracking
Visibility in the map pack for priority terms and locations.
Common questions.
We audit and clean up GBP listings, categories, services, and posts. Ongoing management can be scoped as a retainer if needed.
Links from local publications, chambers, directories with editorial standards, and relevant community sites — not spammy citation dumps.
Yes. Local SEO strengthens map pack and local pack visibility while broader link building supports brand and category rankings.
Tell us your locations.
We’ll scope a local SEO plan for the areas that drive your revenue.