Link Audits
A full review of your existing backlink profile — what to keep, what to disavow, and what’s underused.
Know your profile before you scale it.
A link audit at ZeroNovax maps every significant referring domain: quality, relevance, anchor patterns, lost links, and potential risk. You get a clear view of what supports rankings, what might hurt them, and where competitors are ahead — so the next round of outreach starts from a clean, intentional baseline.
What a link audit reveals.
Risk identification
Toxic, spammy, or manipulative links flagged with clear rationale.
Lost link recovery
Previously strong links that disappeared — candidates for reclaim outreach.
Anchor distribution
Exact-match vs branded vs naked URL balance against risk.
Competitor gaps
Where competitors earn links you don’t — prioritised opportunities.
Disavow guidance
Documented recommendations if a disavow file is warranted.
Campaign foundation
A clean profile and gap list ready for new link building.
How we audit a backlink profile.
Data collection
Export and merge referring domain data from major sources.
Classification
Quality, relevance, risk, and anchor patterns tagged at scale.
Gap & recovery analysis
Competitor comparisons and lost-link candidates.
Report & recommendations
Keep, monitor, disavow, and opportunity lists with next steps.
What’s included.
Full referring domain review
Quality, topical fit, and historical behaviour.
Toxic / spam scoring
Links that warrant monitoring or disavow consideration.
Anchor text analysis
Distribution and risk flags by type.
Lost link list
High-value links no longer present — reclaim candidates.
Competitor gap summary
Where others earn links you don’t.
Actionable roadmap
Keep, reclaim, disavow, and new-build priorities.
Common questions.
Before a major link building push, after a penalty or traffic drop, when inheriting an old site, or when you suspect toxic or lost links in the profile.
Yes, when toxic or manipulative links are present. We document the rationale so you can decide what to disavow and what to leave.
Absolutely. We highlight underused strong links, gap opportunities versus competitors, and the cleanest way to scale new placements.
Send us your domain.
We’ll scope a link audit and timeline that fits your campaign plan.